People love to have a personal connection with people with whom they do business. By presenting yourself on video you extend your capacity to reach out to people and deepen the relationship.
Getting new leads by offering a free product for prospects to download in return for their email address usually involves a PDF download. More often than not these are pretty forgettable and frequently not valued. At worst your report will collect digital dust as soon as your prospect downloads it.
How do you create a product?
Nothing happens until you make a sale but of course to make a sale you need something to sell. In this segment we will look at the business model of product creation. If you want to create a product you need to know your target market, what problem they are looking to solve in terms of your area of expertise, create a product, prepare it for sale and delivery.
They made a TV show about that though that’s not what I’m talking about.
What if you could create an information product in 48 hours and have it online with a buy button attached so it can start to sell?
Creating content is critical for any business with an online presence. Master content creation and you increase your chances of successfully engaging audiences and triggering more sales.
I’m a writer.
I prefer to write my own eBooks. And I hate to burst your bubble, I don’t do it all the time. Not everyone who produces an ebook writes their own. Because you’re not experienced in a specific subject, doesn’t mean you can’t create an ebook.
Fantastic! You’ve decided to write your own ebook. Good move. Whether you’ve written one before or not we have some handy tips to help you write your own ebook and avoid making it a dud.
If you’re thinking of starting a business online and you’re confused about what type of product to sell or to promote, here are some very simple concepts that anyone can put in place. They start with having one thing: an ebook.