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What Do I Need to Know To Build An Online Business?

    Forget all the hype and flamboyant promises. Here is an online business in a nutshell:

    1. you need to sell something
    2. what you sell needs to be something people want and/or need
    3. for them to buy from you they need to get to know you
    4. for them to get to know you you need a way to contact them
    5. for them to give you their details you need to have them find you

    It’s not so different to a traditional business, really.  The principles are the same and you have probably heard these lines before:

    “Nothing happens until you make a sale” (point 1)

    “People buy on emotion and purchase on logic” ie they rationalise their gut reaction (point 2)

    “People buy from people they know,Read More »What Do I Need to Know To Build An Online Business?

    Can You Speed-Write? How Fast Can You Write?

      One thing you can be sure of when it comes to having any presence online: you need lots of content over time. Now some of that content can be audio or video or graphical images. Most of it though, will be text. That means words. And plenty of them. Website copy, sales copy, eBooks, Reports, Blog Posts, Articles, Social Media posts and so it goes on. There is a way to learn to write faster so you can get more produced. Know what you are going to write about ahead of time. This is where a content or editorial calendar… Read More »Can You Speed-Write? How Fast Can You Write?

      Organize and Set Up Your Membership Site Properly

        When you’re thinking about what content you’re going to add to your one month, six month, twelve month, or even longer membership site, you might be wondering how are you going to keep it all organized and how is anyone going to be able to find the information they’re looking for when they login to your site and see all the content you have added. That’s why I want to share three easy tips you can apply to any present or future membership site, right now, to make it more organized and easier to access. First, group your content into… Read More »Organize and Set Up Your Membership Site Properly

        Refresh! It’s EOFY – Kick Start Next FY

          eofy We all get caught up in our businesses – planning, executing, fire fighting, celebrating and the other 1001 things we do day to day. With the end of the financial year looming, it makes sense to take time out to think about what we could outsource to get set up better going forward:

          1. bookkeeping and records maintenance – get someone else to handle all the fiddly stuff. Just bundle it up and send it off to your VA or scan in the receipts and let your bookkeeper tidy it up and account for your money
          2. website configuration – has your website become untidy as you’ve added content and other tools? Let a web master get it back in shape
          3. web redesign – time for a new look? adding new products or services – get a web designer on the jobRead More »Refresh! It’s EOFY – Kick Start Next FY

          Why Publish on Kindle?

            Amazon is the largest book supplier in the world.

            Amazon has over 300 million registered users who buy more than $34 billion worth of goods and services. Simply, it’s B-I-G.

            Their proprietary electronic eReader, the Amazon Kindle, is the leading product of its type and has become the brand icon in eReaders.

            There are more Kindle books sold than any other on the planet.

            And Amazon makes it so easy to self-publish!

            Go here to sign up – https://kdp.amazon.com/self-publishing/signin

            Amazon gives you a TON of information on how to write a Kindle book, how to format a Kindle book and how to add pictures to a Kindle book.

            So, why publish?

            1. because you have something to say
            2. you want to share information
            3. you want to be a published author

            And

            1. you want to earn money from your writing
            2. you want to promote your writing for free

            And

            1. you want to have someone else (ie Amazon) do the marketing and find customers for you

            That is why Kindle publishing is so hot!

            Stick around asRead More »Why Publish on Kindle?

            Double Your Income : Double Your Time Off

              If you could design your ideal life all over again, would it have more work days or more free time?

              Dan Sullivan’s technique for substantially increasing your income is based on increasing your time off and working more intensely when you are at ‘work’. For entrepreneurs and executives the principle is to develop and train others to progressively require your input less and less.

              To get more free days or time off, plug it in your diary and make it non-negotiable. Schedule in the days and weeks you want off ahead of time.

              Sullivan allocates time according to three types:

              1. Free Days – a period from midnight to to the next midnight when you are not accessible to work and do no work related activity. No ‘checking in’, no checking emails, no reading professional magazines or books, no mobile phone or cell phone. ThisRead More »Double Your Income : Double Your Time Off