It’s my nephew’s birthday today.
17.
Wow, how did that happen?
I can recall him as a long, skinny somewhat jaundiced baby when he was born. Pure delight with a tinge if concern.
All his life he’s been a cute redhead. Only an issue when his family moved to a new area and he became ‘ranga’. All his life he’s been amiable and caring and devoted to his grandma.
I don’t get to see much of him since his grandfather died and his mum fell out with the rest of the family over the will.
But I took time out today to reflect on his life and what he has meant to me. By pausing I realized that he probably had no idea of that! I’m not sure the underpants and movie tickets I sent him for his birthday adequately express that!

I need to rectify that before I get too busyRead More »Take Time to Pause and Reflect

Viral marketing is one of the most effective forms of advertising. It is described as any promotional advertising that multiplies itself just like a virus would do. It means that any person that signs up may be lured to spread the ebook to others because it is very effective.

There are eBook marketing strategies and techniques that can be done to boost up your niche marketing . To induce sales and act as a viral tool, your ebook must have a promotional message that links to your website.

There will be a huge part of readers to go back to your website and to make more opportunities for your business.  Online marketing is very effective if your advertisements comprises links to your websites.

Another effective way to achieve success in the business for viral marketing is to generate more traffic for your ebooks. How can this be done?Read More »Strategies To Create A Viral Marketing Campaign For EBooks

When you want to develop your writing skills, there are a lot of options around, and I mean a LOT.

Not too long ago I did an 8 week course in creative writing. It was interesting enough but I don’t believe my skills improved much. I certainly didn’t produce anything – the course was a series of writing exercises. I definitely didn’t sell anything. I did pay $350 for the course.

At a Writers Festival I went to in August, many published writers were disparaging of the academic degrees advertised for Writing. Their experience told them that one learns by writing, and reading other writers. Those degrees cost around $15000 a year.

I just noticed this promo by a major magazine and online player. WRITERS DIGESTTheir 10 week course is $600.

I’ve been promoting a hands-on, practical program that runs for a full 12 months and covers planning, writing, marketing and publishing – the wholeRead More »Would You Rather Pay $67 or $599?

Do one week in one sitting ie 5 emails – have a goal or theme for the week; relate emails to a solution to a problem bite size chunks of info – 1, raise issue or problem; 2, problem 1; 3. problem 2; 4. problem 3; 5 link to solve problem Ask list and tell them hit reply Y/N – written now, blog post – what you think 1. what problem is 2. what are all the possible solutions 3. need to ask buyer 4. why did you buy 5. ask non-buyers, why not buy? Know what your goal is… Read More »Email Marketing