Writing an eBook can be daunting.
I know: I hesitated for some time. I used pre-written content for which had I had rights to break into writing my first ebook. It wasn’t wholly satisfying – I spent more time making it sound like me and getting the content right than it would have taken to have written one myself in the first place!
One thing that stopped me and others it seems is how to format an eBook and how to structure the all important call to action and ensure links back to you.
I like what John White has to say here:
“The about-page is rather busy and contains seven hyperlinks, but I tried to ensure that each of them would stand out at a glance:
- a link to my online portfolio
- a link to this blog
- a SurveyMonkey link on which to harvest reader feedback
- my e-mail address
- a RetweetThis link
- a link to my LinkedIn profile
- a link to