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Basic Successful Online Business Model

    If you decided to start a business, you have lots of options and decisions to make. Will you sell a product or a service? Will you sell wholesale or retail? Will you have a storefront or go door to door or telemarket? Will you create your own product or sell someone else’s? How many products will you have in your sales funnel? How will you manage your product pipeline? It’s no different when building an online business, either as a stand-alone or adjunct to an offline business. Many people attempting to start a business online get caught up in a… Read More »Basic Successful Online Business Model

    How Much Should I Pay For IM Products?

      I’m often asked by people who are new to internet marketing or marketing online about how they can get information to  learn about the field. It’s a big space and there sure is a lot to learn. Unfortunately most people think of IM as the business rather than IM being a vehicle for building the business. It’s a bit like saying, how much should I spend on a car to drive around and sell my widgets to potential buyers?  They focus on the car rather than the widgets.

      I digress.

      I’m surprised by how many people want to ‘get into internet marketing’ and simultaneously don’t want to spend any money. Now it’s perfectly possible to spend absolutely no money and make money online. Difficult but not impossible. For instance you don’t need an internet connection – you could use the pc at your local library. You don’t need a hosting account, a domainRead More »How Much Should I Pay For IM Products?

      Internet Marketing is a Scam!

        Yep. Heard it before.

        In fact, my family still say it to me. Especially when I disappear for days on end setting up new sites.

        “What are you doing?”

        “Surely it can’t take that long!”

        “Why are you bothering anyway?”

        “Just get a real job!”  … Yeah, right!

        Love that last one. I’ve had a real job. Many of them. Now I run businesses. One offline. Many online.

        So, when you hear people saying this business is a scam, they may not be talking about people like you and me. They’re talking about the equivalent of the ‘used-car-salesman’ type of internet marketer and regrettably there’s more than enough of them around.

        This business is genuine. IF you are running it as a business. Flick the idea of “you can have a website up and running in 27 minutes pouring money into your account while you sleep”.

        Firstly, it isn’t going to happen that fast. Sure you can get a websiteRead More »Internet Marketing is a Scam!

        Jack Canfield’s Tips: Market Your Book

          I just finished a call where I listened to Jack Canfield talk about how he got published. Jack has sold 115million books. So he knows something about the process of writing and publishing and marketing books! Here’s some of what I discovered on this call.

          • Join or develop networks that are aligned with your interested or plans. Get actively involved in those groups so you get to know people and find out who you could help and could help you. When you get into the right room you access the right people.
          • Be prepared to give knowledge away free – speak at conferences and groups frequently and offer your book for sale there.
          • 10% of the book is writing it, 90% is getting out from behind your desk and marketing it in as many ways as you can imagine
          • Read More »Jack Canfield’s Tips: Market Your Book