Marketing is something we know we need to do but sometimes it falls behind all the other stuff, like tidying up the website, getting sales material written, blogging, preparing content etc.<\/p>\n
I must have reviewed and copied and downloaded a hundred different marketing plans and\u00a0I’ve\u00a0used (and taught) quite a few. But for simplicity, it\u2019s hard to go past Paula Stafford\u2019s, reproduced here:<\/p>\n
1. Create your product or service.<\/em> Consistency pays off more than knowledge.\u201d<\/em><\/p>\n Simple, and effective.<\/p>\n","protected":false},"excerpt":{"rendered":" Marketing is something we know we need to do but sometimes it falls behind all the other stuff, like tidying up the website, getting sales material written, blogging, preparing content etc. I must have reviewed and copied and downloaded a hundred different marketing plans and\u00a0I’ve\u00a0used (and taught) quite a few. But for simplicity, it\u2019s hard… Read More »Plan Your Business Marketing<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[55,41],"tags":[220,219],"class_list":["post-894","post","type-post","status-publish","format-standard","hentry","category-blogging","category-business","tag-business-plan","tag-marketing"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3M6th-eq","_links":{"self":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/posts\/894","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/comments?post=894"}],"version-history":[{"count":0,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/posts\/894\/revisions"}],"wp:attachment":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/media?parent=894"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/categories?post=894"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/tags?post=894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n2. Be friendly to people and socialize.<\/em>
\n3. Blog about your product or service.<\/em>
\n4. Get on Twitter and Facebook. Talk about you, your product and your service.<\/em>
\n5. Repeat steps 2, 3 and 4.<\/em><\/p>\n