{"id":83,"date":"2014-04-02T06:50:22","date_gmt":"2014-04-01T20:50:22","guid":{"rendered":"http:\/\/redhotinternetmarketing.com\/blog\/build-your-expertise-fast\/"},"modified":"2017-04-28T12:33:58","modified_gmt":"2017-04-28T02:33:58","slug":"build-your-expertise-fast","status":"publish","type":"post","link":"https:\/\/redhotinternetmarketing.com\/blog\/build-your-expertise-fast\/","title":{"rendered":"Build Your Expertise&hellip; Fast"},"content":{"rendered":"<p>Just attended a webinar and want to pass on some key tips from Gihan Perera.<\/p>\n<ol>\n<li><span style=\"background-color: #ffffff;\">Create your newsletter \u2013 short and sweet better but HAS to be high value content. Subscriptions to newsletters dropping but blog subscriptions increasing.<\/span><\/li>\n<li><span style=\"background-color: #ffffff;\">Post to your blog \u2013 post at least weekly, prepare a batch of posts in one go and schedule their release dates, cut and paste from your newsletter, review videos or articles or books and summarise or comment on those, talk about what you know<\/span><\/li>\n<li><span style=\"background-color: #ffffff;\">Create a podcast \u2013 audio mp3 file<\/span><\/li>\n<li><span style=\"background-color: #ffffff;\">Produce a video \u2013 sit in your backyard with your webcam and knock it up. It\u2019s about quality content more than high production values.<\/span><\/li>\n<li><span style=\"background-color: #ffffff;\">Use tools to automatically update \u2013 twitterfeed.com, tell LinkedIn to update from your tweets, tell YouTube to post video to twitter and Facebook, AddThis.com.<\/span><\/li>\n<li>Blogger or WordPress \u2013 either! Blogger is quicker to set up and get going. You can then export your<!--more--> posts to WordPress if you go that way. WordPress is good if you want to monetise.<\/li>\n<li>Blog because you\u2019ve got something to say! Best time ever for experts right now so don\u2019t do it just for promotion. Share what you know.<\/li>\n<li>Should your blog be on your site or not? Either. Arguments exist for both. Just do whatever is easiest to get going.<\/li>\n<\/ol>\n<p>This was a great session to realise it doesn\u2019t take too much time to demonstrate and share your expertise.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just attended a webinar and want to pass on some key tips from Gihan Perera. Create your newsletter \u2013 short and sweet better but HAS to be high value content. Subscriptions to newsletters dropping but blog subscriptions increasing. Post to your blog \u2013 post at least weekly, prepare a batch of posts in one go&hellip;&nbsp;<a href=\"https:\/\/redhotinternetmarketing.com\/blog\/build-your-expertise-fast\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Build Your Expertise&hellip; Fast<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-83","post","type-post","status-publish","format-standard","hentry","category-general"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3M6th-1l","_links":{"self":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/posts\/83","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/comments?post=83"}],"version-history":[{"count":0,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/posts\/83\/revisions"}],"wp:attachment":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/media?parent=83"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/categories?post=83"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/tags?post=83"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}