{"id":392,"date":"2014-04-05T06:49:26","date_gmt":"2014-04-04T20:49:26","guid":{"rendered":"http:\/\/redhotinternetmarketing.com\/blog\/when-is-it-best-to-send-emails\/"},"modified":"2017-04-28T12:31:12","modified_gmt":"2017-04-28T02:31:12","slug":"when-is-it-best-to-send-emails","status":"publish","type":"post","link":"https:\/\/redhotinternetmarketing.com\/blog\/when-is-it-best-to-send-emails\/","title":{"rendered":"When Is It Best To Send Emails?"},"content":{"rendered":"<p>It\u2019s a question a ton of people ask me and an expert once told me the answer \u2026 anytime. In other words just send regularly and worry about getting that as a habit before worrying about finessing timing etc. He was spot on. This research demonstrates that a lot of people are still sending once oa month&#160; OR LESS!<\/p>\n<p>For more insights and key takeaways from expert research into email marketing:<\/p>\n<p><a title=\"http:\/\/www.synotac.com\/blog\/website-design\/10-billion-emails-cant-be-wrong-the-latest-email-research\/\" href=\"http:\/\/www.synotac.com\/blog\/website-design\/10-billion-emails-cant-be-wrong-the-latest-email-research\/\">http:\/\/www.synotac.com\/blog\/website-design\/10-billion-emails-cant-be-wrong-the-latest-email-research\/<\/a><\/p>\n<p>One thing I found interesting was that around 9.5 billion emails are circulating YET the majority of people are sending once a month or less! Talk about leaving money on the table. <\/p>\n<h2>Top 5 Email Marketing Tips<\/h2>\n<p>Based on these findings:<\/p>\n<ol>\n<li>send emails at weekends from time to time to test click through rates<\/li>\n<li>send emails on Thursday mornings BUT \u2026<\/li>\n<li>make sure<!--more--> the content is great value because highest unsubscribes were also early morning!<\/li>\n<li>the more links throughout your email the greater the chance of click through<\/li>\n<li>send more frequently to increase familiarity and reduce unsubscribes<strong><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-bottom: 0px; border-left: 0px; margin: 10px 0px 0px; display: inline; border-top: 0px; border-right: 0px\" title=\"send\" border=\"0\" alt=\"send\" align=\"right\" src=\"https:\/\/i0.wp.com\/redhotinternetmarketing.com\/blog\/wp-content\/uploads\/2011\/04\/send.jpg?resize=240%2C180\" width=\"240\" height=\"180\" \/><\/strong><\/li>\n<\/ol>\n<h3>Biggest Tip<\/h3>\n<p><strong> Send emails regularly<\/strong>! <\/p>\n<p>Make them highly relevant.<\/p>\n<p>Make them high value.<\/p>\n<p>Once you do that, then you can fine-tune.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s a question a ton of people ask me and an expert once told me the answer \u2026 anytime. In other words just send regularly and worry about getting that as a habit before worrying about finessing timing etc. He was spot on. This research demonstrates that a lot of people are still sending once&hellip;&nbsp;<a href=\"https:\/\/redhotinternetmarketing.com\/blog\/when-is-it-best-to-send-emails\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">When Is It Best To Send Emails?<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[48],"tags":[111,42,110,109],"class_list":["post-392","post","type-post","status-publish","format-standard","hentry","category-list-building","tag-10-billlion-emails-cant-be-wrong","tag-email-marketing","tag-mailchimp-research","tag-when-to-send-emails"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3M6th-6k","_links":{"self":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/posts\/392","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/comments?post=392"}],"version-history":[{"count":0,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/posts\/392\/revisions"}],"wp:attachment":[{"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/media?parent=392"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/categories?post=392"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/redhotinternetmarketing.com\/blog\/wp-json\/wp\/v2\/tags?post=392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}