What Do I Need to Know To Build An Online Business?
Forget all the hype and flamboyant promises. Here is an online business in a nutshell:
- you need to sell something
- what you sell needs to be something people want and/or need
- for them to buy from you they need to get to know you
- for them to get to know you you need a way to contact them
- for them to give you their details you need to have them find you
It’s not so different to a traditional business, really. The principles are the same and you have probably heard these lines before:
“Nothing happens until you make a sale” (point 1)
“People buy on emotion and purchase on logic” ie they rationalise their gut reaction (point 2)
“People buy from people they know,Read More »What Do I Need to Know To Build An Online Business?