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Convert Visitors To Subscribers

    When someone visits your website and leaves, it’s a good chance that they won’t come back. Why would they if there is no compelling reason to do so? You know we all act impulsively on the web – so much so that we can quickly forget what web pages we were on a few minutes ago! Fact remains, your visitor may not come back to your website again.  Ouch! If 1,000 people visit your website, leave and never come back just imagine the potential revenue opportunity lost. If you could have converted a fraction of those visitors into customers, you’d be doing better on your bottom line. Sure,… Read More »Convert Visitors To Subscribers

    writing an email

    Email Marketing Tips for Autoresponders

      email marketing, autoresponder messageWriting up a series (or even one!) email broadcasts can be challenging. What do I write? What do I say? etc etc.

      Before you even start to write up your emails, ask yourself these three questions :

      1. Why am I writing anyway? What’s the purpose? What am I trying to achieve? Is it to have the reader click a link to something? To deliver content to the reader after they signed up for something? To build a relationship by following up on a conversation? Decide what your purpose in writing is and that will give you a clue as to where to start and finish. Oh, and always provide a link – to a sales page, a blog post, a website, a download or whatever. You want to train your readers to click on those links so make sure they are worthwhile.
      2. Who is your target reader? Who are you actually writing to?Read More »Email Marketing Tips for Autoresponders
      extract email address from outlook

      Outlook Email Addresses: All the Tricks

        I wrote about this guy and his post a few years back and I find I still have to remind myself to go there when I need sorting out with my Outlook issues. Popped back there today as I need to clean up Outlook again and noticed he has updated and extended the tricks and techniques to grab your email addresses from Outlook (if you’ve been naughty and not saving to address book as you go!) as well as : extract email addresses in bulk extract email addresses from folders and sub-folders remove duplicates extract all attachments in one go search for an… Read More »Outlook Email Addresses: All the Tricks