Skip to content

branding

branding hummingbird

Branding Basics 101 – A Starter

    Branding is about how people remember you. It’s how you stand out amongst all the white noise spilling over people’s days. A metaphor always helps to bring clarity to any writing so let’s go with this one. Think about a hummingbird. They’re very small, unique, colourful and can hold a sustained hovering flight position while drinking nectar. They’re synonymous with wonder, beauty and specialness – all positive attributes. They are so prized that a hummingbird is often used as a symbol. Now, think about a vulture. Vultures are large and ugly with their bald heads, craggy stoop and angry frown. They… Read More »Branding Basics 101 – A Starter

    get engagement on youtube

    How Well Do You Do Social Media?

      Keeping content up and fresh; covering all the social media bases; getting engagement… It’s a full time job – and very demoralising when you don’t seem to get returns for your sweat and tears. Here’s a quick tip – if you’re not getting ANY interaction on your posts, check your settings! I found I had switched mine recently which meant no-one was seeing anything I put up! Well here’s a kid – and I mean kid – who got it nailed from the get-go. Seriously, this kid is a future marketer – and he’s already showing us how easy it… Read More »How Well Do You Do Social Media?