This week I’ve been banging on about affiliate marketing as a model of online business.
I haven’t been too complementary about it. Generally I had found it time-consuming, reactionary and it had left me with the feeling I was ‘not getting it’.
Affiliate marketing turns out not to be the crock I thought it was. I guess that’s a typical response: when things don’t work out as expected we blame the thing that we can’t conquer. Ok. I am inclined to!
There is a bucket load of advice around the web on how to do affiliate marketing. I found a lot of it contradictory and confusing.
Affiliate marketing is not as easy as many would have you believe. There are a lot of steps involved and decisions along the way. Get them right and you’re on your way. Miss any or make a poor decision and you’re stuffed, or at least making it harder than it could be.
Last week we talked about how to make money from a blog. I thought I’d cover off in a little more detail how those business models work. So, let’s look at affiliate marketing.