I have not ever offered a contest or competition or giveaway for people to attend one of my live programs.
Nor had Danny from Firepole Marketing. Now he has for his upcoming program.
I noticed how he did it and it was pretty normal. Email the offer and explanation to his list. Have a landing page for people to enter. Have a basic question to meet entry requirements.
But then I was impressed with what he did next.
Once you enter you’re given the opportunity to increase the number of entries you get by inviting others to enter.
Greed (or opportunity if you prefer) works. It’s a prime motivator and one of the deadly sins of course!
So see for yourself how he does it. Deconstruct his process and learn from it. And who know? You might just win!